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Meghan Markle has abruptly deleted the social media accounts for her lifestyle blog, 'With Love Meghan,' after a series of posts on her Instagram page.
The move was noticed by her followers who commented that the pages were no longer linked from her main social media accounts.
The disappearance of the pages follows the launch of her new lifestyle brand 'As Ever,' and the second season of her TV series 'With Love Meghan,' which aired on August 26.
The sudden change in focus has led some social media users to question her tactics, with one writing, 'I mean can she give attention to ANYTHING for longer than 2 seconds? Wasn't she the one that said don't give it 5 minutes if you won't give it 5 years?' The deletion of the blog's social media accounts has been seen by some as a failure, with one user noting, 'Yet another fail.
They just keep coming.' The move comes as Meghan shifts her focus to her new ventures.
Despite the mixed reviews for the first season of her TV series, she shared a series of behind-the-scenes snaps on Instagram, including photos of her two children, Archie and Lilibet.
Alongside the images, she captioned the post, 'Filming season two of With Love Meghan was more fun than you can imagine.
Part of how we kept the vibe alive? Music! Between set ups, I would play a song from my phone and today I wanted to share some of the favorites I kept on rotation.
Add them to your playlist, press shuffle and enjoy.
Happy Labor Day weekend! Work hard, play hard.' The move to delete the social media accounts has left some fans confused, but it appears to be part of a broader strategy to consolidate her brand and focus on her new projects.